POSTED ON : Sep 29, 2018

2018年10月13日至16日,时堂 Showroom Shanghai 2019 spring/summer将于上海展览中心西一馆一楼开展,而这也是时堂的整整第10届展会。

今年,线下实体零售出现回暖的趋势,并通过不断的调整,逐步强化优势,重拾消费者的青睐。线下店铺销售业绩的稳步提升,自然迎来新一拨的开店潮及店铺规模的扩张。在此番利好条件下,各大品牌纷至沓来入场占位,而一些已经拥有不少独立店铺,颇具规模的品牌,也不约而同地选择回归。这使得时堂的品牌组合,空前的强大。 

据统计,本次时堂共收录参展品牌112个。其中男装品牌达到15家,配饰品牌占比攀升至19%。同时海外品牌也再创新高,占到参展总数的40%。可以说,时堂也通过沉淀和探索与时俱进、精益求精,朝着以客户导向的市场趋势不断前行。并且在商业模式、经营策略、空间布局、服务体验等多个维度上给到参展品牌最大的助益。

据悉,随着时堂跨过第五个年头,也将面临再一次的全面升级。自第11届开始,时堂 Showroom Shanghai将扩大规模,以期服务好更多的品牌、买手及专业人士,敬请期待。

Showroom Shanghai 2019 Spring/Summer Exhibition (the 10th exhibition of Showroom) will be held on the first floor of the West Hall of Shanghai Exhibition Center from October 13th to 16th, 2018.

This year, offline retail shows signs of recovery and gradually grows strong and regains the favor of consumers through continuous adjustments. The steady increase in sales of offline stores ushers in a new wave of store opening and the expansion of store size. Under these favorable conditions, numerous major brands have come to the exhibition, while a group of well-established brands with a number of independent shops happened to return together, making the brand combination of Showroom more powerful than ever.

According to statistics, 112 exhibitors are due to show up in this exhibition, among which, the number of men's wear brands reaches 15, and the proportion of accessories brands climbs to 19%. At the same time, the number of overseas brands reaches a new height, accounting for 40% of the total number of exhibitors.  Endeavoring to keep pace with the times and strive for excellence through accumulation and exploration, Showroom spares no effort to stay abreast of the trend of the customer-oriented market, and to deliver the greatest benefit to participating brands in terms of business model, business strategy, spatial layout and service experience.

Reportedly, upon its fifth anniversary, Showroom Shanghai will have another comprehensive upgrade and be expanded to serve more brands, buyers and professionals starting from the 11th exhibition. Please look for more to come.












POSTED ON : Mar 12, 2018


2018年3月30日至4月2日,时堂Showroom Shanghai (以下简称“时堂”)2018秋冬系列服装服饰展,在上海展览中心西一馆举办。 

历经4年的沉淀,时堂已聚集起来自全国各地,稳定的3000多名专业观众。时堂不仅仅是国内独立设计师与设计品牌showroom的开拓者,也以其精准的高端定位,成为业内领先的精品展会。此次展会,主办方从近300个申请展位的品牌中,筛选出98个,其中多为专注于产品,且具成长潜力的设计品牌。其中,首次参加时堂的新品牌,占总量30%,能持续给市场带来新鲜感。海外品牌的比例小幅上涨,达36%。此外,根据市场调研的结果,本届时堂首次开辟男装专区,对占比15%的男装品牌进行集中展示,以适应市场对男装品牌需求的上升趋势。

时堂作为一个开放的平台,并不仅仅满足于一年两次,在上海时装周期间举办的展会。时堂提出了“向外走、向上走、向源头走”这3个全新的方向,并为之安排了更为丰富的活动。

顾名思义,“向外走”是带国内品牌走向国际市场。本季时堂,小试牛刀为BAN XIAOXUE品牌在巴黎时装周期间,开设品牌独立showroom,接待全球买手。

“向上走”则指的是时堂跳脱开单一的品牌与买手客户的桥梁功能,深入时尚文化的核心。因此,时堂与当代艺术地标——上海当代艺术博物馆(MoCA),联合开创了 “Fashion in Museum”这一活动平台。打头阵的是3月22日至4月9日,在MoCA举办的《情迷蕾丝》(The Lace Review)时尚工艺展。此展梳理了法国北部上塞纳地区14间顶尖蕾丝工坊,其中不乏为奢侈品大牌与皇室御用的蕾丝工坊。精湛的蕾丝制作技艺,以艺术化的表现方式,呈现给专业观众,相信普通时尚爱好者也能近距离地感受到蕾丝工艺之美。3月29日,在MoCA,纽约FIT博物馆馆长兼策展人、时装学专家Valerie Steele,京都服饰文化服装研究院院长、策展人深井晃子,以及V&A博物馆资深策展人Sonnet Stanfill,将汇聚一堂,共同探讨时尚策展、从博物馆空间到商业空间的呈现,以及中国品牌如何进入国际知名博物馆收藏的途径等议题。3月31日的另两场论坛,将围绕“如何策划一场时装展”,以及“中法传统工艺的保护”这两个主题来展开讨论。到场嘉宾将包括丹佛艺术博物馆策展人,Dior设计艺术大展联合策展人Florence Muller,以及开云集团可持续发展事业部主席等各界大咖。丰富多彩的“Fashion in Museum”系列活动,通过艺术、社会、传统、可持续发展等人文视角,站在制高点,关照整个产业。

“向源头走”的计划起始于,时堂对已有22年历史的“中华杯”国际服装设计大赛的支持。今年,全新启程的“中华杯·太酷大学生毕业季服装设计大赛”,共计收到1000余份报名参赛设计方案。近20位专业评委,从中筛选出了30位优胜者。这些时装设计的未来中坚力量,将在时堂举办期间,带着制作完成的时装产品,与大咖评委面对面,从中进一步甄选出大奖得主。同时,大赛也希望通过与时堂的合作,让优秀的学生设计师,感受到商业的氛围,能更好地将商业与艺术设计完美地结合在一起。此外,时堂也将不断和专业的院校,以及培训机构展开深入合作,全方位地助力未来服装产业的中坚力量。


In the West-1 Hall of Shanghai Exhibition Center, Showroom Shanghai is to stage its 2018 Autumn & Winter Collection Show from March 30 to April 2, 2018.

After 4 years of preparing itself, Showroom has attracted a stable professional audience of over 3,000 from all around China. Not only is Showroom a trailblazer of showroom for independent Chinese designers and brands, but it has emerged as a leading premium exhibition in the industry thanks to its high-end positioning. Handpicked by the sponsor from close to 300 applicant brands, the 98 exhibitors are mostly design brands that are committed to products and with promising growth potential. Among them, first-time participating brands account for 30%, which are poised to imbue vitality into the market. Overseas brands contribute 36% to the total number with a slight growth. This year, based on a market survey, Showroom Shanghai creates for the first time a special exhibition zone for men’s wear, which groups and showcases men’s wear brands that represent 15% of all the participating brands, in response to growing market demand.

Showroom Shanghai, as an open platform, aspires to more than the exhibitions held twice a year during Shanghai Fashion Week. Epitomizing its vision in “Going out, going up, and going to the source”, it has organized a number of relevant events.

“Going out”, as the name implies, is to bring domestic brands onto the international market. In this season, Showroom Shanghai provided BAN XIAOXUE with its own brand showroom during Paris Fashion Week as a debuting brand, to welcome buyers throughout the globe.

By “going up”, Showroom Shanghai determines to do more than relying solely on its role as a bridge between brands and buyers in an attempt to venture into the spotlight of the fashion culture. To this end, Showroom Shanghai creates a platform of events called “Fashion in Museum” in coalition with a fashion landmark, Museum of Contemporary Art, Shanghai (MoCA). The first to debut is the Lace Review, a fashion artwork show staged at MoCA from March 22 to April 9, where there are 14 top lace workshops from Hauts-de-Seine in northern France to be showcased, quite a number of which are well-established names in the luxury industry and among royal families. Exquisite lace workmanship is not only to be presented to professional viewers as works of art, but also to be put in close contact with ordinary fashion lovers. Valerie Steele, curator and director of the Museum at FIT in New York, Akiko Fukai, chief curator of the Kyoto Costume Institute, and Sonnet Stanfill, renowned director of V&A Museum, will be meeting on March 29 at MoCA, to explore, among others, fashion show, presentation of museum space and commercial space, and how Chinese brands could find their way into internationally recognized museums. Two additional forums, to be held on March 31, are centered on “How to plan a fashion show” and “Preservation of Chinese and French traditional workmanship”. Attending guests include a couple of VIPs in the industry, like Florence Müller, head curator at Denver Art Museum and co-curator of current Dior exhibition in Museum of Decorative Arts in Paris, the chairman of the Sustainable Development Division of Kering Group, etc. The rich array of “Fashion in Museum” events are of great relevance for the entire industry from multiple humanistic perspectives including art, society, tradition, and sustainable development.

The program of “Going to the source” stemmed from Showroom Shanghai’s support for “China Cup” International Costume Design Competition, a contest with a history of 22 years. This year, “China Cup · TECUL College Graduation Season Costume Design Competition”, on a fresh start, received over 1,000 competing designs, from which nearly 20 professional judges picked out 30 winners. During Showroom Shanghai exhibition, these winners, the backbones for fashion design in the future, will bring with them their newly completed designs to the judges, who will be determining the winners for the grand prize. Meanwhile, it is the hope of the competition host that the cooperation with Showroom Shanghai could enable excellent student designers to personally experience the commercial atmosphere so that they may know how to make an ideal combination between commerce and design. Furthermore, Showroom Shanghai is to continue with its in-depth cooperation with fashion colleges and training institutions in an all-round support for backbone designers of the future costume industry.





POSTED ON : Sep 08, 2017


2017年10月14日至17日,时堂Showroom Shanghai将继续在上海展览中心西一馆举办2018春夏季服装服饰展。作为上海时装周所极力打造的“亚洲最大订货季”的重要组成部分,时堂继续巩固其在本土高端时装市场上的领先地位。

今年4月,正值时堂三周年之际,正式落户了上海展览中心,极大地提升了观展体验。全场面积达3600平米,成为最受成熟品牌欢迎的精品展会。经历了3年的积淀,时堂已稳定了3000人规模的专业观众,涵盖买手、品牌、媒体、投资方等等产业精英,其中专业买手占到观众的半数,给予参展方可观的收获。而时堂相对市场化程度较高的品牌组合,也给予专业买手丰富的选择空间。

2018春夏季的时堂,将继续保持一贯高水准的品牌组合,在众多展位申请品牌中,挑选出了风格不同的93个品牌,以满足不同零售渠道的需求。越来越多的海外设计品牌,将时堂看作是打入中国市场的第一站。本届时堂,海外品牌比例高达26%,其中不乏已拥有上百家渠道的成熟商业设计品牌。配饰品牌有每届上升的趋势,本届已占到四分之一席,成为市场上最受追捧的品类。而男装则小幅攀升至11%的比例,但这个数字在未来将会继续上升,已有不少零售商有意开设男装专门买手店。

与市场、品牌一起坚实成长,是时堂3年来未改的初心。

Showroom Shanghai will host the 2018 Spring & Summer collection exhibition at the West No.1 Hall of Shanghai Exhibition Center from October 14 to October 17, 2017. As an important constituent of “the largest order season in Asia” featured in Shanghai Fashion Week, Showroom Shanghai will spare no efforts in consolidating its leading position in the local high-end fashion market.

This April, Showroom Shanghai is officially set up at Shanghai Exhibition Center at its third anniversary, enhancing viewers’ experience tremendously. The exhibition, covering an area of 3,600m2, has become the most popular showroom with matured brands. Three years of accumulation has endowed Showroom Shanghai with a steady audience of 3,000 professional visitors, including elite representatives of fashion buyers, brands, media, and investors, among which, professional buyers have accounted for half the number, creating values for the participants in the meantime. Additionally, Showroom Shanghai has also offered professional buyers the broad space from which to choose brand portfolio of high marketization degree. 

Showroom Shanghai 2018SS will keep a high-stand brand portfolio. Ninety-three brands of different styles are singled out from many booth applicants for different retail requirements. More and more overseas design brands, which have come to regard Showroom Shanghai as their doorway into Chinese market, account for 26% at this upcoming show, including matured business design brands that have already owned hundreds of sales channels. Accessory brands, which have been on at the rise with each expo, account for 25% this time, and have become the most sought-after category. For men’s wear, the percentage is up slightly to 11%, but will keep rising amid aspiration of many retailers to open select shops for men’s wear. 

Growing steadily together with markets and brands has always been Showroom Shanghai’s initial intention these three years.  




POSTED ON : Sep 07, 2017

“时堂 Showroom Shanghai” 迎来了第三个年头!2017秋冬系列服装服饰展将于2017年4月8日至11日,在上海展览中心西一馆1楼举办。

时堂正式亮相于2014年的4月13日,经过3年的实践,日益清晰了自己的定位——从独立设计师出发,聚焦具有商业拓展潜力的中高端新兴时装品牌,成为中国时装产业消费升级的助推器。

3岁生日之际,时堂迎来了形象大升级,落户市中心的历史建筑——上海展览中心。整个展会的面积扩大将近一倍,达3600平米——更宽敞的公共空间,全面提升观展体验。最具成长性的新锐时装品牌,与这栋最辉煌的历史建筑,将产生跨越时间的对话。

此次时堂展会的展场设计,由青年建筑师洪人杰先生操刀。他走访了上海展览中心附近的四明邨、明德里和常德公寓等等颇具特色的里弄建筑。他并没有试图复制这些传统的商业空间,“取而代之的是打破僵化的介面,将那些被厚墙、大马路和以往的邻里尺度,透过转化并置入时堂展会。”

除了形象的全面升级以外, “时堂Showroom Shanghai”和上海时装周正式联姻,成为上海时装周官方展会。时堂希望能与上海时装周这一中国最具影响力之一的平台,深入合作,一同深耕本土市场。

2017秋冬系列展示,时堂总共吸引70余个品牌参展,可以说是时堂创立以来规模最大的一次,更多的新生品牌注入进来,相信会有一场全新的视觉盛宴,呈现给每一位时堂的参观者。与此同时,生活方式和配饰类型的品牌也是本届的中流砥柱,以顺应近期市场对配饰品类的不断扩大的需求。

此外,在本届时堂展会,将携手“界面新闻”,在现场做6场高端产业论坛。“界面新闻”时尚版块的年轻编辑记者团队,以其专业素养,不断输出与众不同的产业视角和思考,这点与时堂的态度高度契合。该系列论坛将以“新秩序New Order”为标题,邀请业内扛鼎人士,在新的商业、传播环境下,共同探讨如何完成国内品牌的升级换代,并更好地构建未来的新常态。

New Image for Showroom Shanghai 17AW Collection Exhibition  to Create a Headline IP in the Industry

Going into its third year, the 2017 A/W collection exhibition, owned by Showroom Shanghai, will run on the first floor of the West No.1 Hall of Shanghai Exhibition Center from April 8-11, 2017.

After three years of practice, Showroom Shanghai, which made its debut on April 13, 2014, has been clear about its own position—focusing on emerging high- and medium-end fashion brands with business development potential through the lens of independent designers, thus making it a catalyst for consumption upgrading of the Chinese fashion industry.

In the run up to its third birthday celebration, Showroom Shanghai is significantly upgrading its image by staging its show at Shanghai Exhibition Center, a downtown historic building. Nearly doubling its floor size, the new show will reach 3,600sqm, with an enlarged public area to enhance the viewers’ experience. Here, the most potential emerging fashion brands are bound to have a dialogue with this magnificent historic building across time.

The venue is designed by Mr. Hong Renjie, a young architect who has paid a special visit to distinctive buildings along linong (lanes and alleys) near the Shanghai Exhibition Center, such as Simingcun, Mingdeli and Changde Apartment. Instead of attempting to replicate traditional commercial space, he “tried to break free from stereotypical patterns, and convert and integrate thickened walls, roads and neighborhood scale into the venue.”

Apart from a whole-new image, Showroom Shanghai, in partnership with Shanghai Fashion Week, positions itself as the official show. It is the hope of Showroom Shanghai to deepen cooperation with Shanghai Fashion Week, one of the most powerful platforms in China, to focus on local market.



POSTED ON : Sep 06, 2017

2016年10月14日晚8点,3个参加“时堂 Showroom Shanghai”展会的品牌,Black Spoon、Liang Xue,以及Lost General,于上海新天地时尚举办小型展示活动(presentation)。

这是上海时装周官方活动之外的独立展示,旨在加强时堂订货环节的品牌形象展示。小型展示活动,不同于时装秀,它形式更轻松,与观众的距离更近。Black Spoon与Lost General均有模特现场展示各自2017秋冬最新系列,Liang Xue则选择用静态展览的方式。时堂作为本次活动的主办方,第一次尝试,用更为轻便的presentation的方式,为有需要增加品牌形象展示环节的设计师品牌,提供增值服务。

这3个设计师品牌各具特色,与时装周主秀场的设计师与品牌气质不同。Black Spoon曾连续3次参加上海时装周发布,并获得一致好评,这次设计师白莫媞想用更为独立,更能完整表现自己品牌形象的方式来做一次实验;Liang Xue则担任Decoster-Men品牌设计师,拥有丰富的设计经验,这次她第一次用自己的名字创设品牌,对外发声,可以看到她在男女装领域成熟而又异质的独特表达;Lost General的创始人则为时堂的创始人之一,为中国第一代买手店TIPS的经验者尹家圣,他将自己在行业内的多年市场经验,与个人强烈的摇滚风格结合在一起,为市场带来一股充满力量的系列。

这一独特的展示环节,丰富了上海时装周期间的周边活动,补充了品牌不同的发布需求与形式。同时,活动本身也为即将开幕的时堂展会开启了序幕。

Showroom Shanghai will hold its 2017 Spring & Summer Fashion Show from October 16 to 19, 2016 at Xintiandi Style. Once again, Showroom Shanghai will stage this fashion show near the main venue of Shanghai Fashion Week to provide the much sought-after locations for interested brands.

The 2017 SS show will witness over 60 brands coming from Hong Kong, Taiwan, South Korea, Japan, Canada, US and UK, and among them most are local designer brands.

There will be 38 brands making their debut at this show, accounting for over half of all the brands. Compared with last year, the brands this year strike a more conspicuous tone of variety and dynamism, highlighting practicality and suitability for different occasions. Designers are more bent on articulating their ideas by mixing fabrics and alternating compositions in rather simple designs. Meanwhile, the prices of leading products see a slight decline, ranging from RMB 1,200 to 5,000. Co+Co by Coco Rocha founded by super model Coco Rocha is a good example. Fresh from its journey at New York Fashion Week, the brand has wasted no time to hurry to Showroom Shanghai, interpreting its idea of the “sport chic”.

This year, we have made a bold try to introduce more men’s fashion brands to the show, a gesture to address the issue of women’s fashion brands dominating previous sessions. We have partnered the GQ magazine, the firm advocate of men’s fashion brands in China, and invited Sankuanz, Sean Suen, Chuang Qu and Uma Wang to the show. With endorsement of the international perspective of GQ, we aim to explore the possibility of using retail terminals to promote men’s fashion brands, and showcase the talent of China’s pioneering men’s fashion designers to the clients and therefore boost their confidence.

During the last two years, Showroom Shanghai has gradually shifted its focus to further exploration of upstream and downstream industry chains and have, thus, curtailed its efforts in more superficial aspects. The statistics of April this year showed that the number of buyers accounted for 70% and exhibiting brands were able to add 3~10 new clients at each session. It’s fair to say that Showroom Shanghai has achieved the goal of attracting clients at an initial stage, and now moved towards improving performance-based KPI, as well as building reputation for itself and at the retail terminal. In the future, we plan to systematically sort out the retain terminals nationwide and do our homework to connect brands to thousands of buyer stores. We will help brands to develop their target clients and provide value-added services such as training &guidance at retail terminals. On top of all this, there will be concrete measures to take on the persistent issue of the agenda of Shanghai Fashion Week lagging behind the production cycle, and the need for bringing in pre-spring and pre-autumn series.



POSTED ON : Sep 06, 2017

2016年4月11日至15日, 时堂Showroom Shanghai 2016秋冬时装展依然会在与上海时周秀场一箭之遥的新里新天地正式对外开放。

2014年4月,时堂Showroom Shanghai横空出世,成为国内链接设计师、品牌与全国买手店的桥梁。短短两年来,随着上海的showroom呈几何数级爆发,但“时堂”依靠其卓越的表现,站稳上海showroom的第一品牌宝座。被三位创始人重新定义,从单纯设计师、品牌与零售终端的桥梁功能,过渡到了中国时装产业消费升级的助推器,呼应了李克强总理在政府工作报告中所提及的 “个性时尚”,“线上线下互动”,以及“推动实体商业创新转型”。因此,今年“时堂”最重要的发展在于其衍生企业的创立。时庄Stron作为时堂第一个面世的子企业,旨在品牌的各个阶段提供痛点解决方案。最基础的服务便是品牌的分销代理。从2015年春夏季开始“时堂”便负担起了Y’s Yohji Yamamoto的中国区分销代理业务,如今这一阵营已扩散到了多个品牌,其中包括颇受市场关注的Ms MIN,冉冉上升的Black Spoon,以及即将首次亮相于”时堂”展会的两匹黑马:设计师品牌A Tentative Atelier和设计品牌“里白”。此外,汇集Hermes经验与资金,与本土手工艺传统的“上下Shangxia”品牌也交由时庄来执行其全国分销代理。

每个品牌的发展阶段不同,其痛点亦有不同,时庄亦涉足生产环节,在降低生产成本,提高产品质量等方面,给予品牌更殷实的支持。而针对全国发展水平层次不齐的零售终端来说,时庄也提供咨询顾问服务。为更多高素质的零售商提供一揽子痛点解决方案。

而为了给“时堂”的客户们提供电子商务解决方案,即将在“时堂”展会期间正式上线网络销售平台2manyshop.com。这一全新的电子商务模式,结合le “时堂”丰厚的买手店与品牌资源,以及来自net-a-porter的中国技术和运营团队的国际经验。许多高素质的店铺集合了国际国内许多优秀的品牌,却囿于经营地。2manyshop帮助优质的店铺和精选品牌,将他们的好货搬到网上,打破时间地域规制,面对全国各地的消费者。值此2manyshop上线的机会,BAN XIAOXUE、Black Spoon以及deepmoss品牌将会在2manyshop开辟品牌专区,走秀结束后,第一时间向消费者开启2016秋冬秀款的预订服务,以解消费者漫长等待之渴。而日本前卫男装品牌Number (N)ine也将在2016秋冬季重新复刻2006秋冬的经典秀款,并在2manyshop上接受消费者的预订。

Showroom Shanghai will hold its 2016 Autumn & Winter Fashion Show from April 11 to 15, 2016, again at Xinli Xintiandi, a stone’s throw from the venue of Shanghai Fashion Week.

The April of 2014 saw the birth of Showroom Shanghai, which has later become a hub linking domestic designers, brands and select shops nationwide. In a short span of just two years, the number of showrooms in Shanghai has exploded, but Showroom Shanghai still holds onto top spot with its enviable performance. After being redefined by its three founders, Showroom Shanghai has now evolved from a simple hub of designers, brands and retail terminals to a booster of consumption upgrade in Chinese fashion industry, echoing Premier Li Keqiang’s call for “individualistic fashion”, “online and offline interaction” as well as “accelerating entity commerce innovation and transformation” in the government work report.Thus, topping Showroom Shanghai’s agenda this year is the establishment of derivative businesses. As the first subsidiary of Showroom Shanghai, Stron commits itself to providing solutions to critical problems a brand faces at various stages. The most basic service is distribution agency. Since spring and summer in 2015, Showroom Shanghai has acted as a distributor for Y’s Yohji Yamamoto in China. This camp has now expanded to include multiple brands, including the attention-getting Ms MIN, the rising Black Spoon, and the two dark horses making their debut at this Showroom Shanghai show: designer brands A Tentative Atelier and LEON BRAND. In addition, Shangxia brand, combining rich experience and capital from Hermes with local craftsmanship tradition, will task Stron with its national distribution.   

Depending on which stage it is in, a brand may face different challenges. By maintaining a presence in production, Stron is well positioned to provide much sought-after support for cost reduction and quality improvement etc. For retail terminals at their own development levels throughout the country, Stron can meet their needs with consulting services, and for more professional retailers, it has one-stop solutions tailored for their specific problems.To provide e-commerce solutions for the customers of Showroom Shanghai, 2manyshop.com, a Web-based sales platform, will be launched during the Showroom Shanghai show. This brand new e-commerce model combines the advantage of ample select shops and brand resources of Showroom Shanghai with the international expertise of Chinese technical and operation team from net-a-porter. A great number of prominent shops that curate numerous outstanding international and domestic brands are handicapped by a limited operating space. 2manyshop is designed to help these shops and selected brands to show their goods online, thus removing time and space restrictions and appealing to consumers from every part of the country.

Taking advantage of this new 2manyshop, BAN XIAOXUE, Black Spoon and deepmoss will launch their own sections on the platform, accepting reservations for 2016 Autumn and Winter series immediately after the show. This should spare consumers from the otherwise lengthy wait. Besides, Number (N)ine, a vanguard Japanese male fashion brand, will duplicate their 2006 autumn and winter show featured collection during the 2016 autumn and winter season, and accept reservations from consumers via 2manyshop.




POSTED ON : Sep 06, 2017

2016年4月11日至15日, 时堂Showroom Shanghai 2016秋冬时装展依然会在与上海时周秀场一箭之遥的新里新天地正式对外开放。

2014年4月,时堂Showroom Shanghai横空出世,成为国内链接设计师、品牌与全国买手店的桥梁。短短两年来,随着上海的showroom呈几何数级爆发,但“时堂”依靠其卓越的表现,站稳上海showroom的第一品牌宝座。被三位创始人重新定义,从单纯设计师、品牌与零售终端的桥梁功能,过渡到了中国时装产业消费升级的助推器,呼应了李克强总理在政府工作报告中所提及的 “个性时尚”,“线上线下互动”,以及“推动实体商业创新转型”。 

因此,今年“时堂”最重要的发展在于其衍生企业的创立。时庄Stron作为时堂第一个面世的子企业,旨在品牌的各个阶段提供痛点解决方案。最基础的服务便是品牌的分销代理。从2015年春夏季开始“时堂”便负担起了Y’s Yohji Yamamoto的中国区分销代理业务,如今这一阵营已扩散到了多个品牌,其中包括颇受市场关注的Ms MIN,冉冉上升的Black Spoon,以及即将首次亮相于”时堂”展会的两匹黑马:设计师品牌A Tentative Atelier和设计品牌“里白”。此外,汇集Hermes经验与资金,与本土手工艺传统的“上下Shangxia”品牌也交由时庄来执行其全国分销代理。

每个品牌的发展阶段不同,其痛点亦有不同,时庄亦涉足生产环节,在降低生产成本,提高产品质量等方面,给予品牌更殷实的支持。而针对全国发展水平层次不齐的零售终端来说,时庄也提供咨询顾问服务。为更多高素质的零售商提供一揽子痛点解决方案。

而为了给“时堂”的客户们提供电子商务解决方案,即将在“时堂”展会期间正式上线网络销售平台2manyshop.com。这一全新的电子商务模式,结合le “时堂”丰厚的买手店与品牌资源,以及来自net-a-porter的中国技术和运营团队的国际经验。许多高素质的店铺集合了国际国内许多优秀的品牌,却囿于经营地。2manyshop帮助优质的店铺和精选品牌,将他们的好货搬到网上,打破时间地域规制,面对全国各地的消费者。

From October 15th to 19th 2015, Showroom Shanghai 2016 Spring/Summer collections, the 4th session of Showroom Shanghai will open to the public at the fifth and sixth floor of THEHOUSE, Xintiandi.

The exhibiting brands are still the biggest highlights of this show. In addition to our loyal client Y’s Yohji Yamamoto, a number of locally renowned brands formed a powerful cohort, representing the elite class of Chinese designers. To name but a few, Fake Natoo, Neither Nor, Vmajor, Simon Gao, Injury, Matchbox, Black Spoon, Muse Handmade, rfactory… Among the long list of exhibiting brands, Number (N)ine, forced into closure as early as the autumn of 2009, announces its whirlwind return by reproducing its acclaimed collections.

We have always been devoted to building Showroom Shanghai into an international brand. Driven by this vision, we try our best to act as a full industry platform for designers from home and abroad and never cease our steps in the process of expanding and enriching. We set up the upstream to downstream arrangement in efforts to shape the chains of fashion industry. By joining hands with senior professionals and producers, a one-stop service platform was constructed to provide manufacturing and channels. Liberated from multifarious tasks, designers can exclusively concentrate on designing and brand image. Showroom Shanghai has also cooperated with an experienced e-commerce team to build a nation-wide online sales platform.

This is the fourth session of Showroom Shanghai. By deepening collaboration with international brands, international showrooms and agencies, Showroom Shanghai has become China’s top release and order-placing platform for independent domestic designers.


POSTED ON : Sep 06, 2017

2015年4月5日至15日,已经创立整1年的“时堂 Showroom Shanghai”将再度携手上海新天地,于旗下物业“企业天地3号”,举办设计师品牌2015秋冬时装展示活动。

本次活动,国际品牌和国内品牌区分开为两场。4月5日至9日为国际品牌专场;4月11日至15日为国内品牌专场。经过去年一年的努力,时堂已当之无愧地成为国内独立设计师的最佳发布与订货平台。从2015年开始,时堂将逐步扩大国际品牌的引入,以及国际性showroom与代理机构的深度合作。

国内品牌中,Banxiaoxue、Sankuanz、Fake Natoo、Vmajor、Nor、Simon Gao、R Factory等国内著名设计师品牌,都是连续参加3届时堂的实力品牌,代表了中国独立设计的最高水平;从2015春夏开始加入时堂的Ma by Ma、Black Spoon、Ware Zhang、M. Essential、Hui by Eran Hui、Awaylee、Muse Handmade等将再战江湖。一大批设计和产品都更成熟的国内新兴设计品牌也将第一次在时堂亮相。这也预示了,时堂将逐步增加“设计品牌”的比重,以满足市场对这个区间产品的饥渴。

此外,作为中国最领先的时尚生态平台,为时尚品牌及零售商提供卓有价值的服务是时堂一贯的宗旨和使命。2015年,时堂正式推出“时堂中国时尚公益基金”项目,希望以此为核心持续推动中国时尚设计品牌和本土时尚零售商的发展。每年两期的买手培训课程免费参加项目,是“时堂中国时尚公益基金”率先推出,旗下针对本土多品牌买手店的公益项目,以解决买手店在中国快速发展,与人才短缺之间的矛盾。更多针对设计师与品牌的扶持计划,也将从今年下半年开始,陆续分批推出。

On April 5-15, 2015, one-year-old Showroom Shanghai will stage its 3rd session event at Tower 3, Corporate Avenue, Shanghai. The event will be dedicated for 2015 autumn/winter collection.

 

The event begins by the international brand session from April 5th to 9th and followed by the domestic brand session from April 11th to 15th. Thanks to the efforts of the past year, Showroom Shanghai has become China’s top release and order-placing platform for independent domestic designers and buyers. From 2015 on, Showroom Shanghai will gradually increase the number of foreign brands and strengthen its cooperation with international showrooms and brokers.

 

As China’s most advanced fashion platform, Showroom Shanghai is committed to providing valuable service for fashion brands and retailers. In order to help with the growth of Chinese fashion designer brands and retailers, Showroom Shanghai has launched a program titled “Showroom Shanghai Fashion Public Welfare Fund for China” in 2015. With a view to cultivating China’s buying talents, the program offers two sessions of free buyer training each year. Besides, more designer assistance programs will be launched since the second half of this year.


POSTED ON : Sep 06, 2017

2014年10月19日至23日,“时堂 Showroom Shanghai”将在上海时尚地标新天地湖滨道购物中心举办第二届设计师品牌2015春夏系列的展示活动。整个活动为期5天,占地面积达3000平方米,吸引了超过70个国内外品牌,其中包括女装、男装和配饰。“时堂 Showroom Shanghai”作为中国第一家专业showroom,看重设计师品牌原创性、独特设计与市场可接受度的平衡性、品牌的商业可持续性等指标,在设计风格上的包容度较之第一届会更大。随着“时堂 Showroom Shanghai”规模和领域的扩大,一方面仍会坚持推广更多的中国独立设计师品牌,同时也会把更多的国际品牌带入中国市场。这次,Y’s Yohji Yamamoto品牌将第一次在中国市场公开面对买手和经销商。

除了Y’s的震撼登场外,设计师上官喆将在“时堂 Showroom Shanghai”首次展示其女装品牌Ze Studios;工艺难度与做工可与一线大牌比肩的本土男装品牌Skin Art Series,以及全手工制作的骷髅形包包品牌Muse Handmade都将通过这一平台首次向市场推出。由此可见,“时堂 Showroom Shanghai”不仅是个吸引大牌的平台,更是一个向本土市场,乃至全球市场推介高水准新人、新品牌的平台。这次活动突破了showroom仅仅联系设计师、品牌与买手、经销商、媒体的固定模式,特别增加了“厨房”版块,引入了时装产业链的各个环节,来为设计师做服务。“时堂”取谐音“食堂”,食客们看菜下单,但做菜的“厨房”却不为世人看到。这次“时堂”,吸引了提供3D配饰打印服务、时装生产解决方案供应商等周边服务面对设计师,更方便整个产业提升质量以及创新能力。尤其值得一提的是由“例外”品牌和方所的创始人毛继鸿与香港艺术家又一山人合作的品牌YMOYNOT也加入了“厨房”版块,将以开放的心态与各个有潜力的设计师开启未来的合作。

由此,第二届的“时堂 Showroom Shanghai”慢慢呈现出了其核心价值——通过提供覆盖品牌化营运各领域的服务,帮助独立设计师建立成功的时尚品牌,进而使之成为中国时装产业的创新引擎。

Dedicated for 2015 spring and summer collections, the 2nd session of Showroom Shanghai was held on Oct.19-23, 2014. Compared with the 1st session (2014 autumn and winter collection show), which was held in April of the same year, the 2nd session featured a greater number of participants, higher sales and more international involvement.

Different from the 1st session, which focused domestic brands, the 2nd session saw a greater number of foreign brands. More than 30 global brands, including Y’s Yohji Yamamoto, Made in Heaven, PPQ, and Ground Zero, and 4 international Showrooms participated in it. Yohji Yamamoto, especially, opened its first showroom outside of Paris and Tokyo in the past 40 years. More than a dozen famous buyers from the US and Japan showed up at the event, including American Rag, H Lorenzo and Via Bus Stop, and 7 of them placed orders with Chinese designers.

According to conservative statistics, the 2nd session of Showroom Shanghai witnessed a total order of RMB77-90 million, up by 175-221% over the order value RMB28 million witnessed at the 1st session. Y’s Yohji Yamamoto, BANXIAOXUE, KKtP, Simon Gao, Vmajor, Annakiki, Fake Natoo and Muse Handmade, among others, all did very well at the showroom.


POSTED ON : Aug 26, 2017

2014年4月13日至17日,正式宣布成立的“时堂 Showroom Shanghai”将在上海的时代豪庭举办第一届设计师品牌2014秋冬系列的展示活动。整个活动与上海时装周同期,为期5天。25个国内颇具影响力的设计师品牌参与了进来。

Showroom在国内还是新生事物,是时装业内遵循一年两季发布规律,帮助设计师品牌完成批发预订的机构。一般而言,showroom的举办时间皆为各大时装周期间。设计师在时装周上完成时装秀后,利用showroom空间接待来自世界各地的买手与媒体,方便业内人士近距离地观察货品,完成下一季的销售订单,堪称时装产业链中最核心的环节。“时堂 Showroom Shanghai”是中国第一家专业showroom,整合时装设计师、媒体、零售终端、国际买手、投资人等产业链条,顺应时代需求而生。

第一届“时堂 Showroom Shanghai”线下展示结束后,“线上showroom”也将按计划上线。它将最终发展成为全方位服务于独立设计师及品牌的综合性平台,而不局限于帮助设计师及品牌完成销售任务。对于更成熟的品牌,“时堂 Showroom Shanghai”亦将提供从资金、营销到零售终端的综合服务;对于有潜力的年轻设计师,“时堂 Showroom Shanghai”亦在准备扶持基金的项目,帮助他们渡过品牌生存的最初艰难期,甚至提供生产环节的解决方案。用创始人之一林剑的话来说:“独立设计师和品牌在中国,以前都是游击队,现在我们的出现,希望能帮助他们成为具有一定作战能力的正规军。”

在中国,随着本土独立时装设计10年的蓬勃发展,国际与本地买手对国内设计师的兴趣日隆,上海时装周亦固定成为国际时装界关注本土设计力量的重要窗口。但showroom却一直是空白,时装周仅有展示和发布的功能,缺乏最为重要的订货环节。“时堂 Showroom Shanghai”的出现将会对提升本土时装业专业程度,进一步走向国际,带来积极的重要影响。

The first session of Showroom Shanghai, which comes on April 13-17, 2014 coinciding with the fashion week of Shanghai, will be held at Shanghai Times Square Apartments. Influential designer brands from 25 countries will display 2014 autumn and winter collections in the showroom. Brands such as QIUHAO, BANXIAOXUE, YIFANG WAN and SANKUANZ will also be spotted on the stage of Shanghai Fashion Week. 

Following the showroom held at Shanghai Times Square Apartments, we will launch an online showroom program. Besides, the second session of Showroom Shanghai, which is expected to come this October, will witness more international brands and buyers.

We hereby sincerely invite all people of the fashion circle to our showroom. Please feel free to join us, no matter who you are, be it a brand designer looking for business opportunity, a buyer interested in 2014 autumn and winter collections, an department store or estate runner wishing to take over designers’ shops, a journalist concerned with original Chinese fashion design, an advertiser or PR expert seeking commercial cooperation, an investor interested in helping young entrepreneurs of the fashion sector or a college teacher or student engaged with study of fashion art.