设计总监陈丹毕业于意大利Istituto Marangoni学院服装设计系，曾在米兰Gabriele Colangelo等国际品牌任职，拥有十余年海内外专业工作经验。
GEIJOENG® was founded in 2019. The brand’s creative director is co-chaired by a pair of designers from different fields to share equal responsibilities for creative input and decision-making.
The design director, Dan Chen, has graduated from Italian Istituto Marangoni School of Fashion. She has worked at Gabriele Colangelo Milan and other international brands, with more than ten years of professional experience at home and abroad.
The art director, Yuanrong Ma, has graduated from Princeton University School of Architecture. She has worked at KPF New York and David Chipperfield Architects. She has received the AIA Scholastic Award, and her works has been exhibited at the Venice Biennale.
Based on the deeply shared values and creative visions between the two, the partnership opens a new dialogue that covers co-creativity at all levels. They work side-by-side with each other to explore the power of collision and intersection of ideas. In the era of Post-Minimalism, GEIJOENG® proposes a “Singular Pluralism", in which the spirit of minimalism inheres, yet setting apart from the detaching indifference of the past.
Designers integrate minimalist cutting with a twist and exquisite fabrics with unique texture, to accentuate the multilayer modernity of contemporary metropolitan women, lending multi-dimensional possibilities through clothes, which express the complex inner core of each individual, be it independent, liberal, undefined, or even the unknown self. Diverse materials and distinctive forms collides, interprets unexpected outcomes, and alternates monotonous aesthetics.
The team behind GEIJOENG® incorporates more than 20 years of garment making experiences and resources, adhering to exquisite craftsmanship and fine tailoring. It is a designer brand equipped with mature and complete supply chain from R & D, printing, fabrics & accessories development to factory production.