Bizarre is committed to establishing itself as a designer brand that is both commercial and conceptual. We advocate pragmatism by taking the contemporary culture with local elements as the starting point. In addition to striving to convey a novel "local" cultural theme each season, we prefer the pursuit of the products’ comfort and freedom, as well as their application in scenes. With the development of social media, now people pay much more attention to the pluralistic thinking of concepts, such as “ identity”, “culture” 

and “gender". 

Bizarre will continue to explore the essence of the contemporary society, humanities themes and the concept of local elements, integrating pluralistic information into the product design. Brand key words: contemporary, local, practical